I ordered Hugh Macleod's new book Ignore Everybody from Amazon and read it cover to cover in one sitting after getting home from work tonight. Great book. There were a lot of really cool ideas and observations that I felt I could really relate to. Some of his lines about New York were right on. ..
Anyway, here are the lines I liked the most and I hope I don't forget.
- ...most team members are far more concerned with the power relationships going on inside their immediate professional circle than with what may be actually interesting and useful to the customer.
- Everybody has their own private Mount Everest they were put on this earth to climb. You may never reach the summit; for that you will be forgiven. But if you don’t make at least one serious attempt to get above the snow line, years later you will find yourself lying on your deathbed and all you will feel is emptiness.
- Meeting a person who wrote a masterpiece on the back of a deli menu would not surprise me. Meeting a person who wrote a masterpiece with a silver Cartier fountain pen on a antique writing table in an airy SoHo loft would seriously surprise me.
- Art suffers the moment people start paying for it.
- Never try to sell a meteor to a Dinosaur. It wastes your time and annoys the Dinosaur.
- Quality isn’t Job One. Being totally f***ing amazing is Job One.
- It’s hard to sell if nobody has bought in.
- Stay ahead of the culture by creating the culture.
- Nobody moves to Ne w York in order to survive. Of course that’s what most of them end up doing.
- A lot of people in business say they have twenty years experience, when in fact they only have one year’s experience, repeated twenty times.
- The biggest mistake young people make is underestimating how competitive the world is out there.
- "I don’t need a lot to be happy," said Eric. "Just enough to pay the rent and enjoy a beer with my friends. I don't think that’s asking for too much." Eric was obviously a deranged lunatic.
- Work hard. Keep at it. Live simply and quietly. Remain humble. Stay positive. Create your own luck. Be nice. Be polite.